DIGITALIZATION AS FACTOR OF COMPETITIVENESS POSITION OF THE ECONOMY IN TERMS OF GLOBALIZATION

Abstract

The impact of the COVID-19 pandemic on the global economy could provide additional incentives for companies to make greater use of digital technologies. This paper aimed to examine the relationship between digital transformation on the one side and globalization performance and competitiveness of the country from another one. Analysis was performed on data of EU-members, and 8 developed countries to compare their digital activity, globalization performance and competitiveness with European level. Analysis showed that EU28 Member States compare well with 8 non-EU countries and the very best EU28 countries have digital performances at the same or higher levels than the best global countries. Multiple regression modelling proved the linkage between Globalization Index and sum of R&D funding among EU-members based on 2015-2018 data. The research found, that digitalization DESI and KOF Index provide significant impact on the value of global competitiveness score.