DEMOGRAPHICS AS DETERMINANTS OF JOB SATISFACTION AMONG IT AND MARKETING MANAGERS

Abstract

Job Satisfaction has been an area of concern for many organizations since a long time. Many researches have been conducted to find out the Job Satisfaction of the employees. The job satisfaction also helps in retaining the talent pool of any organization. The managers who handle the teams in an organization, also look for satisfaction in their job. If the Managers are satisfied with the job, their team will also feel the same and thus the performance will move in a positive direction. Satisfied managers are always an asset for the organization. But job satisfaction may depend on different factors. This paper is focusing on finding out the impact of demographics on the job satisfaction of the managers working in Marketing and IT domain. As the results indicate, the demographic variables Salary and Managerial level do affect the level of job satisfaction of the IT and Marketing Managers. While, the variables Gender, Marital Status, Work Experience and work location do not affect the job satisfaction level of the IT and Marketing Managers. Age affects the Job Satisfaction level of IT managers but not of Marketing managers.