Tourists Perception on Houseboat Tourism in Jammu and Kashmir: Challenges and Opportunities

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Sourav Mangoch, D. Jain

Abstract

This article demonstrates that a houseboat is a home floating on the water. Houseboats have been a common choice for residents of Kashmir. Beginning as a simple floating wood structure, this castle on Srinagar's lakes underwent extensive renovations over the years, becoming a thing of beauty.They went all over the world convincing people that Kashmir was a safe place to visit with their arguments.As a means of promoting houseboats as a viable tourist option. A study of foreign and local tourists' perceptions on houseboat tourism in Kashmir. To propose measures for the development of the houseboat business in Kashmir generally.The information is collected from both primary and secondary sources. Primary data was collected via a questionnaire sent to vacationers. The aforementioned conclusions are not limited to the primary data utilised in their creation; other resources were also reviewed. The Houseboat Operators Association, the Jammu and Kashmir Tourism Departments and academic journals provided the bulk of the secondary data.

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